LED Tree – Pampulha Lake
Client · Belo Horizonte · Pampulha LakeFormat · Live events
The case
One of our most challenging projects: developing a year-end technology event to revitalize an entire area of the city of Belo Horizonte – Pampulha Lake. The solution was a floating LED Tree in the middle of the lake.
In detail
The project.
One of our most challenging projects: developing a year-end technology event to revitalize an entire area of the city of Belo Horizonte – Pampulha Lake.
Our solution: a floating LED tree, 60 meters tall with a 30-meter base, displaying animations synchronized with the Christmas theme. The result was amazing: the event became part of the city's official tourism program and turned into an attraction for families from all over BH and nearby cities.