The Autan brand activation campaign, in the summer of 2024, visited the main festivals in Portugal: Rock in Rio, Super Block, Nos Alive, Continente Gastronomic Festival and Fatacil'24.

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Autan was visible to thousands of people in five days of action.

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Our project went beyond offline, we created an entire Autan universe in the Metaverse and took it to each location.

With virtual reality glasses, the public can experience the Autan Metaverse - a universe full of challenges for players.